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Funk, Tom, 1965-
Subjects
Electronic commerce.
Web 2.0.
Internet marketing.
Information technology -- Management.
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by author:
Funk, Tom, 1965-
by title:
Web 2.0 and beyond :...
Web 2.0 and beyond : understanding the new online business models, trends, and technologies / Tom Funk.
by
Funk, Tom, 1965-
Subjects
Electronic commerce.
Web 2.0.
Internet marketing.
Information technology -- Management.
Publisher Info:
Westport, Conn. : Praeger, 2009.
Description:
xviii, 172 p. ; 25 cm.
ISBN:
9780313351877 (alk. paper)
0313351872 (alk. paper)
Contents:
Introduction : what is Web 2.0 and how will it change my business? -- Power to the people -- Pull media, not push -- The Web as platform : the network is the computer -- Case studies : rapidly changing online landscapes -- Successful online business models for Web 2.0 and beyond -- Ten things you should do to make your business more "Web 2.0" -- The dark side : how the latest developments in cyber crime can ruin your day--or business -- Web 3.0 : what does the future hold?
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Marion Public Library
Top Floor
658.872 FUN
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