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Alman, Susan Webreck
Subjects
Libraries -- Marketing.
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Alman, Susan Webreck
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Crash course in mark...
Crash course in marketing for libraries / Susan Webreck Alman.
by
Alman, Susan Webreck
Subjects
Libraries -- Marketing.
Publisher Info:
Westport, Conn. : Libraries Unlimited, 2007.
Description:
xi, 177 p. : ill. ; 28 cm.
ISBN:
9781591584308 (alk. paper)
1591584302 (alk. paper)
Series:
Crash course series (Westport, Conn.)
Contents:
The planning process for your marketing plan -- Develop a marketing plan -- Communicate to the community : using the media, newsletters, and annual reports to market the library -- Fund-raising.
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Marion Public Library
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021.7 ALM
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