Marion Public Library
Login
My List - 0
Help
EXPLORE THE LIBRARY
SEARCH FOR BOOKS
MY ACCOUNT
Basic Search
Advanced Search
History
Search:
Title Keyword
Author Keyword
Subject Keyword
Series Keyword
Title starts with...
Author (last name, first name)
Subject starts with...
Series starts with...
ISBN/ISSN number
Refine Search
> You're searching:
Marion Public Library
Item Information
Holdings
Author Notes & Sketches
Library Journal Review
Summary
Table of Contents
More by this author
Chatelain, Marcia, 1979- author.
Subjects
McDonald's Corporation.
Fast food restaurants -- United States.
Franchises (Retail trade) -- United States.
Business enterprises -- Purchasing -- United States.
African Americans -- Civil rights.
Race discrimination -- United States.
African Americans -- Economic conditions.
Browse Catalog
by author:
Chatelain, Marcia, 1979- author.
by title:
Franchise : the gold...
MARC Display
Franchise : the golden arches in Black America / Marcia Chatelain.
by
Chatelain, Marcia, 1979- author.
Subjects
McDonald's Corporation.
Fast food restaurants
--
United States.
Franchises (Retail trade)
--
United States.
Business enterprises
--
Purchasing
--
United States.
African Americans
--
Civil rights.
Race discrimination
--
United States.
African Americans
--
Economic conditions.
Publisher Info:
New York, NY : Liveright Publishing Corporation, a division of W. W. Norton & Company, [2020]
Edition:
First edition.
Description:
324 pages : illustrations ; 25 cm
RDA Types:
text
unmediated
volume
ISBN:
9781631493942
1631493949
9781631493959
Contents:
Introduction: from sit-in to drive-thru
--
Fast food civil rights
--
Burgers in the age of black capitalism
--
The burger boycott and the ballot box
--
Bending the golden arches
--
Black America, brought to you by...
--
A fair share of the pie
--
The miracle of the golden arches
--
Conclusion: bigger than a hamburger.
Format Book:
Summary:
"From civil rights to Ferguson, Franchise reveals the untold history of how fast food became one of the greatest generators of black wealth in America. Often blamed for the rising rates of obesity and diabetes among black Americans, fast food restaurants like McDonald's have long symbolized capitalism's villainous effects on our nation's most vulnerable communities. But how did fast food restaurants so thoroughly saturate black neighborhoods in the first place? In Franchise, acclaimed historian Marcia Chatelain uncovers a surprising history of cooperation among fast food companies, black capitalists, and civil rights leaders, who
--
in the troubled years after King's assassination
--
believed they found an economic answer to the problem of racial inequality. With the discourse of social welfare all but evaporated, federal programs under presidents Johnson and Nixon promoted a new vision for racial justice: that the franchising of fast food restaurants, by black citizens in their own neighborhoods, could finally improve the quality of black life. Synthesizing years of research, Franchise tells a troubling success story of an industry that blossomed the very moment a freedom movement began to whither"
--
No. of Holds:
0
Copy/Holding information
Location
Collection
Call No.
Status
Marion Public Library
Top Floor
338.7 CHA
Checked In
Add Copy to MyList
Marion Public Library
Top Floor
338.7 CHA
Checked In
Add Copy to MyList
Format:
HTML
Plain text
Delimited
Subject:
Email to:
Horizon Information Portal 3.25_9382
© 2001-2013
SirsiDynix
All rights reserved.