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Item Information   Holdings                 Summary       More by this author     Willingham, Ron, 1932- author, narrator.     Subjects     Selling.     Browse Catalog     by author:      Willingham, Ron, 1932- author, narrator.       by title:      Authenticity [electr...         MARC Display

Authenticity [electronic resource] : the head, heart, and soul of selling / Ron Willingham. by Willingham, Ron, 1932- author, narrator. Subjects Selling. Publisher Info:  [United States] : Gildan Audio : Made available through hoopla, 2015. Edition:  Abridged. Description:  1 online resource (1 audio file (7hr., 15 min.)) : digital. ISBN:  9781469031118 (sound recording : hoopla Audio Book) 1469031116 (sound recording : hoopla Audio Book) Summary:  Most sales training focuses on getting to know the product, analyzing the market, and identifying the competition, but there is more to sales success than that. Successful selling takes three types of preparation: The what: knowing the product, the industry, and the competition The how: applying the knowledge, enhancing social interaction, developing relationships, and dealing with emotional ups and downs The why: understanding the customer's purpose, intention, values, inner belief boundaries, and self-value Emotional factors are powerful contributors to sales success. In this book, you will go beyond the 'what' to the 'how' and 'why', and learn whole-being selling-selling that utilizes the head, heart, and soul and brings mental, emotional, and spiritual forces together. Sales expert Ron Willingham shares new discoveries about the deeper causes of sales success or failure, and offers a step-by-step guide to: Develop stronger client relationships through enhanced social skills Increase the value you bring to customers (and feel more worthy of success and compensation) Boost sales by learning and applying the fundamentals of client-focused selling. URL:  https://www.hoopladigital.com/title/11461235 Instantly available on hoopla. Cover image https://d2snwnmzyr8jue.cloudfront.net/gil_9781469031118_180.jpeg No. of Holds:  0   Copy/Holding information Location Collection Status   Marion Public Library Hoopla Downloadable Digital Download Add Copy to MyList Format: HTMLPlain textDelimited Subject:   Email to:

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